Sales copy is what brings attention to your products or services and writing it may not be a very pleasant experience. One big reason is it is time-consuming to come up with something from scratch. And one reason why customers turn down your product is that they do not find your sales copy interesting or appealing. Let me discuss with you how to work around this shortcoming by introducing you to Funnel Scripts which is a program that will enable you to generate great sales copy.
How do you generate great sales copy through Funnel Scripts? You need to follow these steps:
- Select the sales copy and video scripts option.
- Answer the questions in the form truthfully.
- Generate the sales copy and review.
- Download the sales copy in the format needed or have it sent through email.
Let me go over the process of answering the questions indicated on the Funnel Scripts form. Think of this as kinda like going through an interview process.
This same process is helpful since this will allow yourself to really think about your products or services that you are selling online. Use this allotted time wisely to examine also your customers and the value that you are trying to provide to them with what you are selling. Take your time to answer the questions because the quality of your sales copy will be really dependent on these input fields.
Funnel Scripts will save these answers in case you will be needing to refer to them for future products or services.
You will also be pleased to learn that Funnel Scripts will be preparing different kinds of scripts to match your audience. The three types of an audience can fall into these categories: cold traffic, lukewarm audience, and red hot audience. This specific feature alone can justify getting this program.
Funnel Scripts will give you sales copy that will match the needs of your target audience with the strengths of the service or product that you are selling.
You can opt to have the scripts downloaded as text, Word, or even a Powerpoint file. From here, you can convert it to any other format that you will be needing.
Why Is Great Sales Copy Important
According to this Content Marketing Institute, which is a leading global organization that specializes in content marketing education and training, effective content marketers are:
- 91% of companies are into the strategy of coming out with effective sales copy to get web traffic diverted to their sites
- 85% have constant content being produced all the time
- 85% measure the results of their programs consistently
- Great sales copy drive 7.8 times the usual quantity of traffic to your site thereby increasing your chances of getting a conversion or a sale.
Based on these statistics, you can see that to be successful in online selling, you will have to really ramp up your sales copy in terms of quality and consistency. Putting your focus on this task will allow you to achieve positive results. You simply cannot afford to dish out inferior sales copy.
You do not really have to survey regarding the effectiveness of your sales copy for the results are easily quantified and measured.
Let me add some more statistics to support the need for great sales copy.
Copy that is more than 1000 words is becoming the norm ever since 2016. This results in more time and attention from your readers thereby increasing the chance of a sale or conversion. Increased number of leads are also realized with this.
Creative and organic content especially if done through blogging is a very effective marketing strategy. Keywords and links in articles and blogs are getting more popular each day.
These things are already replacing the paid ads as a way to reach your audience. The fact that there are over 200 million users who are now using ad blockers further lend proof that going with paid ads might not be sustainable currently.
Social media is obviously another effective method to promote your services or products online. 89% of marketers are engaged with this and the top platforms used are Facebook, Instagram, and Twitter.
It is difficult though to actively have a presence within these platforms if you simply do not have the time or the knowledge. This may even result in an inconsistent web presence, especially if you are not coming up with interesting sales copy regularly.
Lately, mobile marketing is becoming a common method of how you sell a service or product online. And to do this, companies need consistent sales copy, emails, articles, blogs, and content on their websites. This is a full-time job for companies nowadays since it is anticipated that by this year, 72% of US digital spending on ads will be on mobile platforms.
It is obvious nowadays that mobile usage has outstripped desktop in terms of accessing the web. People are checking their email and doing their searches using their smartphones, laptops, and tablets.
You have to create content based on these devices or be left behind since people can easily go to your competitors who have beat you to this race.
You can see that these numbers are further adding importance to having great sales copy. You will attract more customers to your sites plus you are going where the market is now being directed which is away from desktop usage and paid ads.
Based on these facts, you just really have to ask yourself whether you are still up to creating sales copy yourself. Or, outsourcing the work to somebody else.
You do not really need to employ the services of one professional copywriter which will save you capital. Imagine if you have multiple products and services that you would like to launch and which will entail separate fees for each of them. The costs will add up and in the end, your bottom line will be affected.
There is also a chance that this copywriter that you will hire, will not come up with the desired resulted copy as well as what you can get from Funnel Scripts. This is because of the scripts from this program are already proven to work gathered from the countless testimonials from satisfied customers. You are not shortchanging yourself of good sales copy when you use Funnel Scripts.
What Should Great Sales Copy Contain
Let us just assume for now that you are still keen on doing the copywriting task yourself or know somebody that will be able to handle this job.
According to Neil Patel, the world’s leading online market, you need your sales copy to have the following properties in order to be excellent. He is basing this on what the people at Apple came up with when they launched the iPhone 5 which was a runaway success.
- Must Have One Big Central Idea – You have to relay the point you are really trying to communicate. Tell the audience what is the benefit of your own product or service.
- Short Sentences – Try to put your sentences only up to 12 words or less. You can even use broken sentences.
- Sound Bites – In communicating this one big idea, try to have quotes included. You can check a book or website for these quotes.
- Technical Details Are Needed – You can upgrade your credibility if you have technical details be part of your sales copy. These must be in numbers and need to be very specific.
- Stories Are A Must – This can be stories about how you got the idea for your product or services. Stories tend to fascinate your customers.
- Problems Solved By Product or Services Are Persuasive – You can start here by listing the excellent features of your items. You can add what are the issues that these same features will handle for your clients.
- Analogies Are Helpful – It will help if you can relate your service or product features with something the audience is familiar with.
- Taking Charge Of The Resistance – Anticipate what the audience will not find attractive with your item and come up with a workaround. You have to include all of these objections and not be selective.
- Product Comparisons For Changing Or Upgrades – Compare what your product or service does with what is being used. The comparisons are a key selling point in convincing people to give your item a try.
- Power Words Work – Words such as you put the focus on your target customers which will make them feel important. You are placing your audience right within the middle of this sales copy since the item is all about them using it.
- Call To Action Must Be Part Of Your Sales Copy – Now that you have presented your service or product, guide your viewers as to what to do next. You have captured their imagination and it is now time to cash in by telling them how to proceed.
These points are indeed fine and helpful. It gives you an understanding as to why iPhone 5 managed to break sales records when it was launched. They are, however, quite a handful to consider especially when you do not have time to work on it from scratch.
Now, ask yourself this same question. Do you like to write sales copy yourself or have somebody take care of it for you? This question is being posed with the knowledge that a program like Funnel Scripts can easily handle this job and is already a proven success.
Do You Really Need Funnel Scripts?
Selling online is not an easy thing to do and you will need every edge that you can get here. You need to roll out your services or products as quickly as you can for your competition can easily beat you in the market if you delay. As they say, the early bird always catches the worm.
Time is important but how you roll out your item is also critical. You have to present it in such a way that will make your own customers feel that they need it and it is something that they cannot wait much longer to purchase. This is where a great sales copy comes because it can communicate with your clients in a specific way that will lead eventually to conversions or sales.
If you have time and extensive experience in copywriting, then you should be up to doing this without Funnel Scripts. The issue here is – do you really have the time? Or if you do, can you put this time to a better to use such as setting up your business, checking the quality of your services or products, and other critical tasks.
You also have to remember that coming up with great sales copy involves being in tune with the market language and characteristics. This means that you have to be knowledgeable with the latest ongoing trends in your industry and in online selling.
You will be assured here if you use Funnel Scripts that you will be working with the latest scripts since they are being constantly updated.
And just in case the script that you are looking for is not being carried within the program, you can request customer support to furnish you with what you need. You are definitely not limited here in getting your custom sales copy.
The knowledge that you are obtaining with this program is also being constantly upgraded especially if you participate in the training videos. These same videos can share with you the ways that you can later enhance the functions that you are using in the plan. There is also a monthly webinar that you can attend.
Funnel Scripts Pricing
At this time, I hope I have presented enough information to convince you to give Funnel Scripts a try. To follow the points mentioned earlier by Neil Patel, I would now like to encourage you to get this program by subscribing to it.
You can get this program for the price of $797 Unlimited Plan currently, for this one-time fee.
The initial price was $297 annually. As they improved and upgraded the tools inside the price rose to $497 annually. Now for the second time, the price has gone up once again to $797 but this time unlimited. Get yours now before the price goes up as they continue to upgrade his service.
This will come to about getting Funnel Scripts monthly for around $67 or a daily cost of about $2.18. I really believe that this is a great value considering the benefits that you will get.
There is another special way that you can get Funnel Scripts.
This is through getting Funnel Builder Secrets which comes in 2 ways. For the 6 month plan, you will be paying $1,997 or $333 per month and for 12 months use, it will cost you around $250 monthly.
These packages include the following:
- Funnel Scripts
- Your own ClickFunnels account
- Membership to Traffic Secrets
There is an optional 30-day return money back guarantee for these purchases.
If you are still unsure and at the same time, looking for a further reason to get Funnel Scripts, then I suggest that you give this a try free of charge.
You can test it by getting a Funnel Scripts trial by clicking on this link.
You will see a page where you can generate a headline script generator using the steps mentioned earlier in this article. Play around within this page and hopefully, you will find it interesting enough to get the full service.